Our story
The kindnessyou give,given back.
I Love Me More exists to remind us that the kindness we so freely give to others is something we deserve to give ourselves, too.
Why I started.
Becoming a mum, I got very good at caring for everyone else. Somewhere along the way I stopped making space for me.
I Love Me More began with a simple idea: put a kind sentence where you'll see it every single morning. Not a big change. Just a small moment, repeated, until it starts to feel true.
Liz, founder
Self-love happens in the small moments.
one kind sentence at a timeSelf-love isn't one big decision. It's something we practise. It's built in the small moments when we choose ourselves, again and again.
Tiny moments, repeated consistently, become lasting change. So we put ours on the mirror, where the day begins.

Whoever you are. Whatever season.
There's a sentence for wherever you find yourself right now.
- New to motherhood.For the months when everyone else comes first.
TryI CHOOSE ME - Starting over.For a new job, a new city, a life that looks different.
- The busy years.For the weeks that never quite slow down.
TryONE DAY AT A TIME - The hard ones.For carrying something heavy, gently.
TryI CAN DO HARD THINGS
Self-love isn't selfish. It's essential.
Through mindful moments, kind words and intentional products, we hope you'll pause, reflect, nurture yourself and choose kindness every day.
- Mission
- To help people build a kinder relationship with themselves through simple daily rituals.
- Vision
- To make self-love a daily ritual in homes around the world.
- Purpose
- To remind people that they deserve the same kindness they give to others.
- Belief
- The way you speak to yourself shapes the way you live your life.
- Promise
- Every product is designed to help you pause, reconnect and remember your worth.

Love you more
Pause. Reconnect.Choose yourself.